Selected UI
A collection of interface and visual design work spanning several years and product types. It includes landing pages, product UI, and design system components. Each project explores different visual directions while maintaining clarity, consistency, and usability.
Role
UI / Product Designer
Year
2022 – Present

Absolute (Brand Landing)
This project involved designing a visual landing page for a Spanish company with a loosely defined brand direction. The client provided a logo, typography, and color palette, but the overall visual identity needed structure and clarity.
Working within tight deadlines, I focused on creating confident, balanced layouts that felt cohesive without overcomplicating the concept. The challenge was knowing when to simplify — shaping a clear visual direction while respecting limited time and evolving expectations.

Yandex Cloud Interactive Dashboard
This dashboard was part of a series of interactive touchpad experiences developed for large-scale events. Built within a strict existing design system, the goal was to create a scalable structure that could support future case studies with varied content types.
I designed a flexible set of components that could adapt to different scenarios without losing consistency. The project required close collaboration with clients and project managers to ensure the experience was both visually clear and future-ready.

Istanbul Landing Page
This landing page was designed as a visual storytelling experience inspired by Istanbul. With many layered elements and narrative sections, the main challenge was maintaining clarity while preserving richness and atmosphere.
I developed a structured layout and interaction logic that supported responsiveness and visual rhythm. The result balances editorial composition with digital usability — expressive, but still controlled and intentional.

Custom Admin Design System
This project focused on building a modular design system for a customizable admin platform used across different client projects. Requirements were gathered from web developers based on recurring functional needs and real-world implementation experience.
I translated those requirements into a flexible, bilingual interface system that could adapt to different business contexts. The emphasis was on structure, clarity, and long-term usability rather than one-off screens.